Matcha Madness
“What’s Maaatch-Ah?” We’ve heard that question at least 100 times over the past month, despite Matcha emerging as one of the hottest ingredient...
Cacao vs. Cocoa vs. Chocolate
As we’ve sampled out IQ Bars from our very first production run in Boston, we’ve fielded hundreds of questions about the ingredients we use...
10 Low-Carb, On-the-Go Snacks
Snacking is no longer a leisure activity – it's become a full-fledged necessity for many of us. The two driving forces behind this...
A Brain-Healthy Holidays!
Don’t Overdo It on Travel For many of us, the holidays necessarily include travel. And, while travel can have many positive impacts on the...
“Brain Food” Startup IQ Bar Triples Its Kickstarter Goal in Two Weeks
“Brain Food” Startup IQ Bar Triples Its Kickstarter Goal in Two Weeks Over 500 consumers have purchased the company’s nutrition bars optimized for...
What I'm Most Thankful For
Despite the endless list of to-do’s accompanying our recently launched Kickstarter campaign, Thanksgiving has inspired me to stop and reflect on what I’m...
Why I Started IQ Bar
I Had a Passion When I started at college, like most 18-year-olds, I had no idea what I wanted to do with my...